10 July 1890. That day, five Riojan and Basque families who shared a passion for wine, founded the ‘Sociedad Vinícola de La Rioja Alta’. Thus began an exciting business venture whose founders enthusiastically shared the dream of making and ageing top-quality Rioja wines. The region with a winemaking tradition dating back thousands of years benefited from the arrival in the late 19th century of French winemakers who had been affected by the devastating phylloxera. Quality, elegance, innovation, evolution... They are the pillars on which the five founding families erected our winery in 1890 and built a way of living, feeling and producing wines of the highest quality that continue to evolve subtly, perfectly adapting to new tastes. This is how the permanent pursuit of excellence started; a pursuit that continues into the 21st century with identical enthusiasm. They draw the best from their winemaking tradition and wisdom —their own cooperage, manual racking, long ageing periods, etc.— and combine it with the most modern winemaking technology. Today, their wines are an international exemplar of the great wines of Rioja and their brands are present in the best restaurants across all continents.